2. How does your media product represent particular social groups ?
My media product represents a younger indie social group through the use of brighter colours (red, white) which appeal to a younger audience, and the inclusion of obscure and indie artists in the content of the magazine.
The inclusion of top 10s and other such lists encourages the readers to get involved and go and see for themselves if they are really that good, and the interactive features of the completions and the website encourage readers interact with the magazine itself and have a say in what is written, making the magazine a form of we-media, written by the people for the people, because although it will be written by journalists it will have the readers input in it. This interactivity is something that appeals much more to a younger audience of around the age of my target audience, as this generation is a digital age, and people's opinion is something that is shared widely, especially the indie social group, as indies are independent thinkers so will all have their own opinion on things. If my magazine can include this feature then it will appeal to this social group more.
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