Evaluation: Question 5

5. How did you attract/address your audience?

To attract my audience I included a wide range of artists and music in my magazine, both oldies and debuting artists. Because of this wider range, I believe that more people will buy 'M', as people who are familiar with a certain artist may see them on the front page, and because of that recognition, buy the magazine.
There is a large picture of the featured artist; Lola Summers, on the front cover of my magazine, in order to draw in fans of them. As she is young. like my target audience, it is likely more people would read it as they can relate to her more easily.
The bright colours on the front page; red, white and blue, as well as my bright masthead, help to attract my audience as they are more inclined to pick up something that look fun and interesting, as these colours are.
I have used a conventional layout to address my audience, as a confusing cover page is more likely to push potential buyers away, rather than attract them, so the title is at the top, the picture is in the middle and the article titles are around the edge, as most magazines are laid out.
Things like font were also taken into consideration, so I have used a bold font, as it looks exciting and grabs attention. The button on the cover looks different, so will attract my audience as they are individual and will appreciate something which looks original.